<p>This policy explains how Moon &amp; Milk Dolls will collect, use, and protect your information. Moon &amp; Milk Dolls is owned and operated by Aya Wildsong in the UK.</p>
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<li><strong>What I collect<br></strong>I may collect and store the following personal information:
<p>- Your name and email (if you contact me)<br>- Your shipping address (if you place an order)<br>- Your payment info (processed securely via platforms like PayPal or Stripe — I don’t see full card details)<br>- Basic browsing data (through optional cookies or analytics tools)</p>
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<li><strong>How I use it</strong><br>Your information is used to:
<p>- Process and deliver your orders<br>- Respond to messages or enquiries<br>- Keep basic records for tax and business purposes<br>- Improve the website and content<br>- Send marketing emails where you have actively opted in</p>
<p>I never sell or trade your personal data. Marketing emails are sent only where you have actively opted in, and you can unsubscribe at any time.</p>
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<p><strong>Online shop</strong><br>This website uses WooCommerce to manage products, checkout, and orders. WooCommerce stores limited information needed to fulfil your purchase, such as your name, email, address, and the items you’ve ordered. All payment information is handled securely by WooPay (Stripe) or PayPal.</p>
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<li><strong>How it’s stored<br></strong>I use secure, GDPR-compliant platforms to manage any personal data.
<p>- Emails are stored in a password-protected inbox<br>- Email subscribers are stored via MailerLite where they have opted in<br>- Orders are managed through platforms like WooCommerce, Etsy, PayPal, or Stripe<br>- Order data is retained for up to 6 years in line with UK tax laws</p>
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<li><strong>Sharing your information<br></strong>Your data may be shared with:
<p>- Delivery companies (e.g., Royal Mail)<br>- Payment processors (e.g., WooPay [Stripe] and PayPal)<br>- HMRC or legal authorities if required by law</p>
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<li><strong>Cookies<br></strong>This website uses cookies to improve browsing or collect anonymous visitor data.<br>See <a href=”https://moonandmilkdolls.co.uk/cookies/”>Cookie Policy.</a><br><br>This website runs on WordPress, which may set functional cookies to remember your basket contents or login status. Analytics and marketing cookies are optional and can be managed in your browser settings.<br><br></li>
<li><strong>Your rights<br></strong>Under UK GDPR, you have the right to:
<p>- Ask for it to be corrected or deleted<br>- Withdraw consent<br>- Lodge a complaint with the Information Commissioner’s Office (ICO)<br>- Request a copy of your data</p>
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<p><strong>Contact</strong><br>Aya Wildsong<br>Moon &amp; Milk Dolls<br>Office 13125<br>182–184 High Street North<br>East Ham<br>London<br>E6 2JA<br>United Kingdom</p>
<p>Email: hello@moonandmilkdolls.co.uk</p>