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Privacy policy

This policy explains how Moon & Milk Dolls will collect, use, and protect your information. Moon & Milk Dolls is owned and operated by Aya Wildsong in the UK.

  1. What I collect
    I may collect and store the following personal information:

    – Your name and email (if you contact me)
    – Your shipping address (if you place an order)
    – Your payment info (processed securely via platforms like PayPal or Stripe — I don’t see full card details)
    – Basic browsing data (through optional cookies or analytics tools)

  2. How I use it
    Your information is used to:

    – Process and deliver your orders
    – Respond to messages or enquiries
    – Keep basic records for tax and business purposes
    – Improve the website and content
    – Send marketing emails where you have actively opted in

    I never sell or trade your personal data. Marketing emails are sent only where you have actively opted in, and you can unsubscribe at any time.

  3. Online shop
    This website uses WooCommerce to manage products, checkout, and orders. WooCommerce stores limited information needed to fulfil your purchase, such as your name, email, address, and the items you’ve ordered. All payment information is handled securely by WooPay (Stripe) or PayPal.

  4. How it’s stored
    I use secure, GDPR-compliant platforms to manage any personal data.

    – Emails are stored in a password-protected inbox
    – Email subscribers are stored via MailerLite where they have opted in
    – Orders are managed through platforms like WooCommerce, Etsy, PayPal, or Stripe
    – Order data is retained for up to 6 years in line with UK tax laws

  5. Sharing your information
    Your data may be shared with:

    – Delivery companies (e.g., Royal Mail)
    – Payment processors (e.g., WooPay [Stripe] and PayPal)
    – HMRC or legal authorities if required by law

  6. Cookies
    This website uses cookies to improve browsing or collect anonymous visitor data.
    See Cookie Policy.

    This website runs on WordPress, which may set functional cookies to remember your basket contents or login status. Analytics and marketing cookies are optional and can be managed in your browser settings.

  7. Your rights
    Under UK GDPR, you have the right to:

    – Ask for it to be corrected or deleted
    – Withdraw consent
    – Lodge a complaint with the Information Commissioner’s Office (ICO)
    – Request a copy of your data

Contact
Aya Wildsong
Moon & Milk Dolls
Office 13125
182–184 High Street North
East Ham
London
E6 2JA
United Kingdom

Email: hello@moonandmilkdolls.co.uk

Review invitations and reviews

After a website purchase, Moon & Milk Dolls may email you once to ask for an honest review of your order, 14 days after it is marked completed. You do not need to subscribe to shop emails. Each request includes an unsubscribe link, and you can also ask to stop review requests by emailing hello@moonandmilkdolls.co.uk. Choosing not to review does not affect your purchase or support.

Your order details, email address and recorded choice are used to manage the invitation and link your review to your purchase. Invitations are sent through the website’s email service, and the review form and reviews are stored on this website. Your review and the public name you choose may be displayed with the relevant product. Your email address is not published.

Each invitation includes a link to stop future review invitations. A record of that preference is kept to prevent further invitations; it does not change order updates or marketing preferences. To ask about your review or personal information, email hello@moonandmilkdolls.co.uk.